Head Space

What is Minimal Effective Dose?

What is Minimal Effective Dose?

I believe I first heard the term MED (Minimal Effective Dose), which was in one of Tim Ferris’ 4-Hour books. Drawn to the “work smarter not harder” variant. It made me think about what areas in my business were the priority for efforts and where efficiency would make improvements. What will give the most positive…

Owning Your Audience

Owning Your Audience

What in your business do you personally have control over? Being your own boss and setting up a business that runs around you is the height of being in control. Decisions are yours, and the buck stops with you, right? Social media has been a gift for fledgling business owners, over the last decade to…

Are You Booking Time Off From Your Business?

Are You Booking Time Off From Your Business?

If you’re not answering yes to my question about booking time off work, be prepared for some ass-kicking. Running a business may take up much of your time, but it’s not who or what you are. You’re a person who not only needs regular breaks but also deserves them. As this year ends and the…